@article {5162, title = {Advocacy for Leaders: Crafting Richer Stories for Public Health.}, journal = {Journal of public health management and practice : JPHMP}, volume = {22}, year = {2016}, month = {2016 May-Jun}, pages = {311-5}, issn = {1550-5022}, doi = {10.1097/PHH.0000000000000413}, author = {Matthews, Gene and Burris, Scott and Ledford, Sue Lynn and Baker, Edward L} }