| Title | "The Black Man's Country Club": Assessing the Feasibility of an HIV Risk-Reduction Program for Young Heterosexual African American Men in Barbershops. |
| Publication Type | Journal Article |
| Year of Publication | 2013 |
| Authors | Brawner, Bridgette M., Jillian Lucas Baker, Jennifer Stewart, Zupenda M. Davis, Julie Cederbaum, and Loretta Sweet Jemmott |
| Journal | Family & community health |
| Volume | 36 |
| Issue | 2 |
| Pagination | 109-118 |
| Date Published | 2013 Apr |
| ISSN | 1550-5057 |
| Abstract | Despite increasing HIV/AIDS morbidity and mortality, focus on young heterosexual African American men is limited. Nontraditional community-based prevention programs may be most effective for this demographic. Barbershops are one potential venue; however, barbers' and barbershop owners' views on the concept are less known. This paper describes attitudes and beliefs among barbers and barbershop owners regarding delivering a barber-facilitated, skills-based HIV risk-reduction intervention to their clientele. Participants believed that young heterosexual African American men were at significant risk for HIV and highly regarded the intervention model. This novel work contributes a voice to the literature that is infrequently heard. |
| DOI | 10.1371/journal.pone.0044833 |
| Alternate Journal | Fam Community Health |
